Four-time NBA champion Stephen Curry recently used social media to tease his next signature basketball shoe, and did so with the help of his daughter, Riley Curry.
The baller shared a video on Aug. 5 via Instagram and Twitter gifting his daughter — who just turned 10 years old on July 19 — a pair of the Curry 10.
The reveal in the 30-second clip was quick, although the shoe can clearly be seen. The look in the video is predominantly black with hits of orange and yellow, and features the Curry Brand logo on the lateral side.
Also, it appears to have Flow technology underfoot, which is the responsive, grippy and supportive singular-foam compound
that eliminates the rubber outsole to make it lighter in weight created by Under Armour.
Aside from the video, images of Curry in the shoe were shared on social media, specifically on the Curry Brand account while at his basketball camp, dubbed Curry Camp.
(Nick DePaula of ESPN and Boardroom also shared an image of Curry in the shoe via Twitter.)
Despite the reveal, Curry 10 release info has still not been shared.
Although Curry just revealed the Curry 10, it’s not the only shoe news the baller has made as of late. Last month, the Curry 4 FloTro — a refreshed iteration of the Curry 4 that debuted in 2017 — made its retail debut. The look, which Curry wore en route to securing his fourth NBA title with the Golden State Warriors, also features Under Armour’s year-old Flow technology.
In November 2020, the baller’s Curry Brand was revealed, which is a venture backed by Under Armour, the company that has sponsored him since 2013. The label was likened to what Under Armour had in place with Project Rock, the brand of musclebound actor Dwayne “The Rock” Johnson.
Stephen Curry continues to make waves in the sneaker world with the recent tease of his upcoming Curry 10 signature basketball shoe. The NBA star took to social media once again to share a glimpse of the highly anticipated sneaker, this time showcasing its sleek design and advanced technology. In the latest video posted on his Instagram and Twitter accounts, Curry can be seen presenting the Curry 10 to his daughter, Riley Curry, who just celebrated her 10th birthday. The shoe features a striking colorway with a predominantly black upper accented by pops of orange and yellow, staying true to Curry’s bold sense of style. The Curry Brand logo is prominently displayed on the side of the shoe, emphasizing the collaboration between the basketball star and Under Armour.One of the most exciting aspects of the Curry 10 is the incorporation of Flow technology in the midsole, a cutting-edge foam compound that offers superior responsiveness, grip, and support. This innovative design not only enhances performance on the court but also reduces the overall weight of the shoe, providing Curry with the agility and speed he needs to dominate the game.While release details for the Curry 10 have yet to be announced, fans are eagerly anticipating the opportunity to get their hands on the latest addition to the Curry signature collection. In the meantime, Curry enthusiasts can enjoy the recent release of the Curry 4 FloTro, a refreshed version of the popular Curry 4 model that first debuted in 2017. The Curry 4 FloTro features the same Flow technology that has become a signature element of Curry’s footwear line, delivering unmatched comfort and performance.Stephen Curry’s influence in the sneaker industry extends beyond his signature shoes, as evidenced by the success of the Curry Brand, a collaboration between the athlete and Under Armour. Launched in November 2020, the Curry Brand aims to empower the next generation of athletes through innovative products and meaningful community initiatives. With the Curry 10 on the horizon and a growing lineup of performance-driven footwear, Stephen Curry continues to solidify his status as a trailblazer in the world of athletics and fashion. Stay tuned for more updates on the Curry 10 release and other exciting developments from the Curry Brand.
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